Ravi Shanker <br/><br/>
Services marketing:  the Indian perspective/ 
Ravi Shanker. 
 - New Delhi:  Excel Books,  2002. 
 - 656 pages 
<br/><br/><label>ISBN: </label>8174462678 9788174462671 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Services marketing
<br/><br/><label>Dewey Class. No.: </label>658.8S  / RAV