TY  - BOOK
AU  -     Heath, Chip & Starr, Karla
TI  -  Making numbers count : the art and science of communicating numbers
SN  - 9781787634220
U1  - 001.4226 1
PY  - 2022///
CY  - London
PB  - Bantam Press
KW  - Aptitude BUSINESS & ECONOMICS / Business Communication / Meetings & Presentations BUSINESS & ECONOMICS / Skills Communication in mathematics Communication visuelle Concept de nombre Aspect social Concept de nombre Ouvrages de vulgarisation Creative nonfiction Documents d'information Essais fictionnels Information visualization Informational works LANGUAGE ARTS & DISCIPLINES / Writing / Business Aspects Number concept
N1  - Translate everything, favor user-friendly numbers. 
To help people grasp your numbers, ground them in the familiar, concrete, and human scale.
Use emotional numbers (surprising and meaningful) to move people to think and act differently. Make people pay attention by crystalizing a pattern, then breaking it
Build a scale model.
UR  - https://www.worldcat.org/title/1262667431
ER  -