Baker, Michael J. <br/><br/>
Marketing :   an introductory text/ 
by Michael J Baker 
 - 3rd ed. 
 - London:  MacMillan,  1979. 
 - xvii,488p. 
<br/><br/>Part 1:Introduction--<br/>Part 2:The Constituent Elements:Demand ,Supply,Companies--<br/>Part 3:Patterns of Distribution--<br/>Part 4:Marketing Functions:The Mix Elements--<br/>Part 5:Marketing in Practice. 
<br/><br/><label>ISBN: </label>0333236408 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing	
<br/><br/><label>Dewey Class. No.: </label>658.8	  / BAK/M