TY  - BOOK
AU  - Kotler,Philip
TI  - Principles of Marketing
SN  - 0876924526
U1  - 658.8	 
PY  - 1989///
CY  - New Delhi
PB  - Prentice -Hall of India
KW  - Marketing	
KW  - Marketing--Management	
KW  - Europe	
KW  - Customer relations--Management	
ER  -