Kostelijk, Erik <br/><br/>
Brand positioning:  connecting marketing strategy and communication/ 
Erik Kostelijk and Karel Jan Alsem. 
 - Oxon:  Routledge,  2020. 
 - 254 pages. 
<br/><br/><label>ISBN: </label>9780367250195 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand Management
<br/><br/><label>Dewey Class. No.: </label>658.8B  / KOS