Luck David J Rubin Ronald S <br/><br/>
Marketing Research 

 - 7th ed. 
 - New Delhi  PHI  2006 
 - xvii, 683p. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>8120304845 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Research<br/>Marketing Management<br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.83  / LUC/M