TY  - BOOK
AU  - Wheelen Thomas L
AU  - David Hunger J
TI  - Concepts in Strategic Management and Business Policy
SN  - 8178086026
U1  - 658.402 1 
PY  - 2002///
CY  - Delhi
PB  - Pearson
KW  - Business Policy
KW  - Strategic Management
KW  - Management
N1  - Includes index; 1. Basic Concepts in Strategic Management.


2. Corporate Governance and Social Responsibility.


3. Environmental Scanning and Industry Analysis.


4. Internal Scanning: Organizational Analysis.


5. Strategy Formulation: Situation Analysis and Business Strategy.


6. Strategy Formulation: Corporate Strategy.


7. Strategy Formulation: Functional Strategy and Strategic Choice.


8. Strategy Implementation: Organizing for Action.


9. Strategy Implementation: Staffing and Directing.


10. Evaluation and Control.


11. Strategic Issues in Managing Technology and Innovation.


12. Strategic Issues in Entrepreneurial Ventures and Small Businesses.


13. Strategic Issues in Not-for-Profit Organizations.


14. Suggestions for Case Analysis
ER  -