East Robert Wright Malcolm Vanhuele Marc <br/><br/>
Consumer Behaviour: applications in marketing 

 - New Delhi  Sage Publications  2009 
 - viii, 334p. 
<br/><br/> Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9788132103158 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer Behaviour<br/>Marketing Management<br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.834 2  / EAS/C