Saloner Garth Shepard Andrea Podolny Joel <br/><br/>
Strategic Management 

 - New York  John Wiley and Sons  2001 
 - xvii, 442p. 
<br/><br/> Includes index 
<br/><br/>1. Introduction.<br/>2. Business Strategy.<br/><br/>3. Competitive Advantage.<br/><br/>4. Internal Context: Organization Design.<br/><br/>5. Organization and Competitive Advantage.<br/><br/>6. External Context: Industry Analysis.<br/><br/>7. The Spectrum of Competition and Niche Markets.<br/><br/>8. Competition in Concentrated Markets.<br/><br/>9. Entry and the Advantage of Incumbency.<br/><br/>10. Creating and Capturing Value in the Value Chain.<br/><br/>11. Strategic Management in a Changing Environment.<br/><br/>12. Strategy in Markets With Demand-Side Increasing Returns.<br/><br/>13. Globalization and Strategy.<br/><br/>14. Corporate Strategy: Managing for Value in a Multibusiness Company.<br/><br/>15. The Strategy Process.<br/><br/>Appendix: Applying Game Theory to Strategic Management.<br/><br/>Credits.<br/><br/>Index. 
<br/><br/><label>ISBN: </label>9971513676 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic Management<br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.402 1  / SAL/S