Loudon, David L <br/><br/>
Consumer Behaviour 

 - 4 ed. 
 - NewDelhi  :  TATA McGraw-Hill Publishing Company Ltd.,  2008 
 - 788p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer-- Social Class-- Family-- Consumerism
<br/><br/><label>Dewey Class. No.: </label>658.8342  / LOU-C