Ozuem, Wilson. Competitive social media marketing strategies/ Wilson Ozuem and Gordon Bowen. - USA: Business Science Reference, 2016. - 317 pages. - A volume in the Advances in marketing, Customer Relationship Management and E- Services (AMCRMES) Book Series . ISBN: 9781466697768 Subjects--Topical Terms: Strategic marketing managementSocial media Dewey Class. No.: R 658.402M / OZU