Kleinaltenkamp, Michael, et al. <br/><br/>
Business relationship management and marketing: Mastering business markets 

 - Germany :  Springer,  2015 
 - 338p. 
<br/><br/><label>ISBN: </label>9783662438558 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Universal Decimal Class. No.: </label>658.81BRM  / KLE