TY  - BOOK
AU  - Schiffman, Leon G.
AU  - Wisenblit, Joseph
AU  - Kumar, S. Ramesh 
TI  - Consumer behavior
SN  - 9789332555099
U1  - 658.8342   
PY  - 2016///
CY  - Delhi
PB  - Pearson
KW  - Consumer behaviour
ER  -