Schiffman, Leon G. <br/><br/>
Consumer behavior/ 
Leon G. Schiffman, Joseph Wisenblit and S. Ramesh Kumar. 
 - 11th edition 
 - Delhi:  Pearson,  2016. 
 - 508 pages. 
<br/><br/><label>ISBN: </label>9789332555099 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behaviour
<br/><br/><label>Dewey Class. No.: </label>658.8342    / SCH