Saren, Michael,
Marketing graffiti : the writing on the wall /
Michael Saren.
- Second edition.
- Oxon: Routledge, 2018.
- 336 pages.
Earlier editon published in 2006 as: Marketing graffiti : the view from the street.
Includes bibliographical references and index.
9781138013339 (pbk. : alk. paper)
Marketing.
658.8 / SAR