Raju, M.S. <br/><br/>
Consumer behavior:   concepts, applications and cases/ 
M. S. Raju,et.al. 
 - Noida:  Vikas Publishing,  2003. 
 - 351 pages. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behaviour
<br/><br/><label>Dewey Class. No.: </label>658.8342   /  RAJ