Proctor, Tony,

Creative problem solving for managers : developing skills for decision making and innovation / Tony Proctor. - 5th Edition. - New York: Routledge, 2019. - 374 pages

Revised edition of the author's Creative problem solving for managers, [2014]

Includes bibliographical references and indexes.

Preface to fourth edition -- Creativity and it importance in business -- Blocks to creativity -- Theories of creativity -- Problem solving and improvisation -- Factors influencing people's ability to undertake ideation -- Objective finding, fact finding and problem finding/definition -- Morphological analysis and related techniques -- Brainstorming and its variants -- Lateral thinking and associated methods -- Synectics -- Miscellaneous ideation techniques -- Evaluation -- Decision making -- Computer-assisted creative problem solving -- Bibliography -- Author index -- Subject index.

9781138312388 (pbk. : alk. paper)


Personality and managerial performance;
Decision making.
Management.

658.4 / PRO