Perrey, Jesko;; Freundt, Tjark; Spillecke, Dennis Power brands : measuring , making, managing brand success Perrey, Jesko;; Freundt, Tjark; Spillecke, Dennis - 3 edition - Wiley Blackwell 2015 - 329 p - . ISBN: $60.00 Subjects--Topical Terms: Brand Management Dewey Class. No.: R 658.8B PER