Mathur, U C <br/><br/>
International marketing managment: text and cases 
Mathur, U C 
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 - Sage Publication, New Delhi  2010 
 - 583 p 
 - .
<br/><br/> SC development fund 2015-2016 
<br/><br/><label>ISBN: </label> 595 
<br/><br/><label>Subjects--Topical Terms: </label><br/>International marketing management
<br/><br/><label>Dewey Class. No.: </label>S 658.8In  MAT