Grigsby, Mike <br/><br/>
Marketing analytics : a practical guide to real marketing science 
Grigsby, Mike 
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 - Kogan Page Pub: London  2015 
 - 232 p 
 - .
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<br/><br/><label>ISBN: </label> BP.29.99 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8  GRI