Lee, Alvin;  Edwards, Mark G: <br/><br/>
Marketing strategy :  Vol .2 :  case book 
Lee, Alvin;  Edwards, Mark G: 
 - 
 - cambridge  2014 
 - 291 p 
 - .
<br/><br/>  
<br/><br/><label>ISBN: </label> 795 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic marketing management
<br/><br/><label>Dewey Class. No.: </label>R 658.402M  LEE.2