TY  - BOOK
AU  - Etzel, Michael J  et al
TI  - Marketing
U1  - 658.8  ETZ 
PY  - 2010///
CY  - Tata Mc Graw Hill: New Delhi
KW  - Marketing management
N1  - Donated by Dr. K S Chandrasekar, Director, School of Business Management and Legal Studies
ER  -