TY  - BOOK
AU  - Joshi, D R; Singh, Y; Gupta, A
TI  - Encyclopaedia of marketing management Vol. 3  Operations and planning of supply chain management
U1  - R 658.8  JOS.3 
PY  - 2014///
CY  - Cyber Tech Publications, New Delhi
KW  - Marketing management
ER  -