Malhotra, Naresh K: Dash, Satysbhushan
Marketing Research: An applied orientation
Malhotra, Naresh K: Dash, Satysbhushan
- 6 edition
- Prentice-Hall of India Pvt. Ltd., New Delhi 2012
- 948 p
- .
SC DEVELOPMENT FUND 2013-2014
8120330447 710
Marketing research
S 658.83 MAL