TY  - BOOK
AU  - Malhotra, Naresh K
TI  - Marketing Research: An applied orientation
SN  - 8120330447
U1  - S 658.83  MAL 
PY  - 2012///
CY  - Prentice-Hall of India Pvt. Ltd., New Delhi
KW  - Marketing research
N1  - SC DEVELOPMENT  FUND 2013-2014
ER  -