TY  - BOOK
AU  - Kapferer, Jean-noel; Bastian, vincent
TI  - Luxury strategy break the rules of marketing to build luxury brands
U1  - R 658.402M  KAP 
PY  - 2012///
CY  - Kogan Page Inda Pvt Ltd: New Delhi
KW  - Strategic marketing management
ER  -