Saxena, Rajan <br/><br/>
Marketing management 
Saxena, Rajan 
 - 4 edition 
 - TATA McGraw-Hill Publishing Co., New Delhi  2010 
 - 883 p 
 - .
<br/><br/>  
<br/><br/><label>ISBN: </label> 599 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8  SAX