Smith, P R <br/><br/>
Great answers to tough marketing questions 
Smith, P R 
 - 2 edition 
 - Kogan Page Pub: London  2010 
 - 298 p 
 - .
<br/><br/>  
<br/><br/><label>ISBN: </label> 495 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>R 658.8  SMI