Keegan, Warren J <br/><br/>
Global marketing management 
Keegan, Warren J 
 - 7 edition 
 - Prentice-Hall of India Pvt. Ltd., New Delhi  2011 
 - 643 p 
 - .
<br/><br/>  
<br/><br/><label>ISBN: </label>8120320662  460 
<br/><br/><label>Subjects--Topical Terms: </label><br/>International marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8In  KEE