Doole, Isobel; Lowe, Robin CIM coursebook : strategic marketing decisions 2006-2007 Doole, Isobel; Lowe, Robin - - Butterworth-Heinemann, Oxford 2006 - 380 p - The Chartered Institute of Marketing . ISBN: $35.95 Subjects--Topical Terms: Strategic marketing management Dewey Class. No.: 658.402M DOO