Mackay, Adrian R <br/><br/>
The Practice of advertising 
Mackay, Adrian R 
 - 5 edition 
 - Butterworth-Heinemann, Oxford  2007 
 - 367 p 
 - .
<br/><br/>  
<br/><br/><label>ISBN: </label>9  425 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>659  MAC