Mukherjee, Kaushik <br/><br/>
Customer relationship manangement: a strategic approach to marketing 
Mukherjee, Kaushik 
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 - Prentice-Hall of India Pvt. Ltd., New Delhi  2007 
 - 170 p 
 - .
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<br/><br/><label>ISBN: </label>9  175 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer relations management-- CRM
<br/><br/><label>Dewey Class. No.: </label>658.81CRM  MUK