Kotler, Philip; Armstrong, Gary <br/><br/>
Principles of Marketing 
Kotler, Philip; Armstrong, Gary 
 - 11 edition 
 - Pearson Education Ltd: London  2006 
 - 671 p 
 - .
<br/><br/>  
<br/><br/><label>ISBN: </label>8177581074  450 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8  KOT