Rajagopal <br/><br/>
Marketing: Strategy, implementation and control 
Rajagopal 
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 - Rawat Publications, New Delhi  2004 
 - 476 p 
 - .
<br/><br/>  
<br/><br/><label>ISBN: </label>8170338093  850 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>S 658.8  RAJ