TY  - BOOK
AU  - Krishnamacharyulu, C S G; Ramakrishnan, Lalitha
TI  - Rural Marketing: Text and cases
SN  - 8178085763
U1  - 658.8R  KRI 
PY  - 2005///
CY  - Pearson Education (Singapore) Pte. Ltd., Delhi
KW  - Rural marketing
ER  -