Meek, Helen, et.al <br/><br/>
Strategic Marketing Management: Planning and control 
Meek, Helen, et.al 
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 - Butterworth-Heinemann, Oxford  2001 
 - 293 p 
 - CIM Course Book .
<br/><br/>  
<br/><br/><label>ISBN: </label>750653132   
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic marketing management
<br/><br/><label>Dewey Class. No.: </label>658.402M  MEE