Wrenn, Bruce, et al. <br/><br/>
Marketing research: Text and cases 
Wrenn, Bruce, et al. 
 - 
 - Jaico Publishing House: Mumbai  2002 
 - 395 p 
 - .
<br/><br/>  
<br/><br/><label>ISBN: </label> 175 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>S 658.83  WRE