Gronroos, Christian <br/><br/>
Service management  and marketing: A customer relationship management and approach 
Gronroos, Christian 
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 - John Wiley & Sons, New York  2001 
 - 394 p 
 - .
<br/><br/>  
<br/><br/><label>ISBN: </label> $6.90 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Services marketing
<br/><br/><label>Dewey Class. No.: </label>658.8S  GRO