VanAuken, Brad <br/><br/>
The brand  Management checklist: Proven tools& techniques for creating winning brands 
VanAuken, Brad 
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 - Kogan Page Pub: London  2004 
 - 316 p 
 - .
<br/><br/>  
<br/><br/><label>ISBN: </label>749443588  395 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand Management
<br/><br/><label>Dewey Class. No.: </label>658.8B  VAN