Sutherland, Max; Sylvester, Alice K <br/><br/>
Advertising and the mind of the consumer: What works, what doesn`t, and why 
Sutherland, Max; Sylvester, Alice K 
 - 2 edition 
 - Allen&Unwin: Australia  2004 
 - 326 p 
 - .
<br/><br/>  
<br/><br/><label>ISBN: </label>1865082317  395 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>659  SUT