Baron, Steve; Harris, Kim <br/><br/>
Services Marketing: Texts and cases 
Baron, Steve; Harris, Kim 
 - 2 edition 
 - Palgrav: New York  2004 
 - 291 p 
 - .
<br/><br/>  
<br/><br/><label>ISBN: </label>1403937028  495 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Services marketing
<br/><br/><label>Dewey Class. No.: </label>658.8S  BAR