Ries, Al; Trout, Jack <br/><br/>
Marketing warfare 
Ries, Al; Trout, Jack 
 - 
 - Tata Mc Graw Hill: New Delhi  2003 
 - 216 p 
 - .
<br/><br/>  
<br/><br/><label>ISBN: </label>70582459  195 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>S 658.8  RIE