Sheth, Jagdish N, et.al. Ed. Customer relationship management: Emerging concepts, tools and applications Sheth, Jagdish N, et.al. Ed. - - Tata Mc Graw Hill: New Delhi 2001 - 544 p - . ISBN: 70435049 Subjects--Topical Terms: Customer relations management-- CRM Dewey Class. No.: R 658.81CRM SHE