Bowersox, Donald J; Cooper, M Bixby <br/><br/>
Strategic marketing  channel management 
Bowersox, Donald J; Cooper, M Bixby 
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 - Mc Graw Hill: New York  1992 
 - 488 p 
 - .
<br/><br/>  
<br/><br/><label>ISBN: </label>70067570  $12.50 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic marketing management
<br/><br/><label>Dewey Class. No.: </label>658.402M  BOW