Kapur, S K <br/><br/>
Marketing management: Theory, process and practice 
Kapur, S K 
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 - S.K.Publishers: New Delhi  1997 
 - 379 p 
 - .
<br/><br/>  
<br/><br/><label>ISBN: </label>8185701091  400 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8  KAP