Payne, Adrian <br/><br/>
Essence of service marketing 
Payne, Adrian 
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 - Prentice Hall: New Delhi  1995 
 - 253 p 
 - .
<br/><br/>  
<br/><br/><label>ISBN: </label>8120309146  75 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Services marketing
<br/><br/><label>Dewey Class. No.: </label>658.8S  PAY