Kinner, Thomas C; Bernard, Kenneth L <br/><br/>
Principles of Marketing 
Kinner, Thomas C; Bernard, Kenneth L 
 - 3 edition 
 - Scoot, Foresman Little Brown  1990 
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 - .
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<br/><br/><label>ISBN: </label> 747 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8  KIN