Guiltinan, Joseph P; Paul, Gordon  W <br/><br/>
Cases in marketing management 
Guiltinan, Joseph P; Paul, Gordon  W 
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 - Mc Graw Hill: New York  1992 
 - 435 p 
 - .
<br/><br/>  
<br/><br/><label>ISBN: </label>71129294  $12.95 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8  GUI