Mowen, John C <br/><br/>
Consumer behavior 
Mowen, John C 
 - 2 edition 
 - Macmillan: New York  1990 
 - 814 p 
 - .
<br/><br/>  
<br/><br/><label>ISBN: </label>002946269X  $13.95 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behaviour
<br/><br/><label>Dewey Class. No.: </label>R 658.8342  MOW