Burgelman, Robert A.

Strategic management of technology and innovation / Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright. - 2nd ed. - Chicago : Irwin, c1996. - xiv, 923 p. : ill. ;

Includes bibliographical references and indexes.

0256091285


Technological innovations
New products
High technology industries

658.5 / BUR